Press · January 2024

A CES 2024 Trend: “Tactile Realities”

VML Intelligence featured HEXR in its CES 2024 trends report, under “Tactile Realities”, its theme for adding touch to the digital world.

January 2024 · VML Intelligence

Screenshot of the piece as published by VML Intelligence
As published by VML Intelligence.

VML Intelligence, the trends unit of the global marketing agency VML, picked out the trends from CES 2024. One of them, Tactile Realities, covers the push to go beyond sight and sound and add touch to digital experiences.

The report describes HEXR as the first untethered pneumatic haptic glove, bringing sensation to spatial and metaverse environments. It notes that HEXR was first developed for training, such as showing medical professionals how the body feels or helping pilots build the muscle memory of landing a plane, and reports Dr Yeo Joo Chuan’s plans for gloves that let wearers feel a handshake or a fitness experience.

More about our week in Las Vegas: HEXR at CES 2024.

Read the report on VML: CES 2024 Trends

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